Despite Putin’s assertions to the contrary, increasingly what is becoming obvious is that the plan he had in mind for this campaign is not working. Even now, with the full might of the army being deployed, the resistance remains in Kharkiv and Mariupol, which by any standard account should have...
Gather data to build your social media presence Data doesn’t refer to likes, shares, and other “vanity” metrics. You need to slide into as many emails as possible and gather phone numbers. Create a landing page to create some business-consumer interaction through email lists. This can also be helpful with...
Earlier I wrote about the Russian objectives from this war, with that, it is also worth thinking about an acceptable post-war paradigm that would be acceptable to Putin, assuming Russia becomes a pariah state in the west, so to help us understand why he’s not going to stop or meaningfully...
“The only thing necessary for the triumph of evil is for good men to do nothing.” As the war in Ukraine rages, both the people and governments of western countries are now in a seminal moment, where the contributions we make can determine whether in the next instance Ukraine can...
In my last post, I wrote about the danger of assuming this war is on the verge of being won. With that, it is official. For now, at least, Kyiv is surrounded. The Russian army is reinforcing from the north and the siege is about to enter its most dangerous...
This article was first published on February 26th 2022 As the battle rages on in Kyiv, across the West there is a real danger of false self-congratulation. In my first post of this series approx. a month ago I argued that war was coming and explained why: Briefing: Why did...
