Outcome-Based Marketing
John D. Leavy
Can you measure the progress of your online campaigns in finite numbers? What percentage of your website traffic is converted into sales? What is your cost-per-conversion rate? If you don’t already know the answers to these questions, don’t worry, you will.
Internet strategist John D. Leavy challenges you to take a new approach to your online marketing, shifting from doing more to doing more of what works. Using Leavy’s outcome-based strategies, learn how to create dynamic marketing campaigns integrating metrics and milestones for continuous success. Leavy invites you to uncover the absolutes behind building massive online awareness, attracting your target audience, and capturing online sales.
John D. Leavy is the founder of InPlainSite Marketing, www.inplainsitemarketing.com, a leading digital marketing firm, where he specializes in developing strategies related to strategic marketing, pay-per-click advertising, social media, web design, and search engine optimization. Learn more about John D. Leavy at johnleavy.com.
