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Contribute to Our Collaborative Article on AI in Marketing – Blessing or Curse?

Will AI in marketing do more harm than good?

by Rasika Deshpande
September 11, 2023
in Share your expertise
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Contribute to Our Collaborative Article on AI in Marketing – Blessing or Curse?
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Do you believe it is good to use AI to achieve marketing goals? Do you think AI content marketing will help marketing agencies reach a higher potential? Or is it a curse disguised as a blessing that will push the future of marketing toward a dead end? 

In the ever-evolving landscape of marketing, technological advancements have consistently played a pivotal role in shaping strategies and outcomes. With various AI technologies being developed that help marketers not only in writing content but also in creating strategies, mapping outcomes, and much more, it is easy to assume that AI is the future. 

But while we look at the positive and innovative side of AI, some critical questions require experts’ attention –  Is it possible that AI might do more harm than good to the future of marketing? Could AI inadvertently compromise consumer privacy, lead to algorithmic bias, or even dilute the human touch that defines genuine connections?

As we navigate the uncharted waters of AI integration, we invite you to join this expert panel and share your thoughts on this. 

This panel is now closed.

Click here to read what experts have to say about the involvement of AI in marketing

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Rasika Deshpande

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