How A/B Testing Can Benefit Your Marketing Strategy Understand your target audience. When you see what types of emails, headlines, and other features your audience responds to best, you better understand who your... Read more
Author: Ruta Barlote
The ultimate guide to content marketing for coaches and consultants: How to choose the right Call-To-Action part V
Here are the key points we will discuss today: Purpose of CTA's Effective use of CTA's for your offer How to choose the correct CTA based on your audience's needs... Read more
The ultimate guide to content marketing for coaches and consultants: Core principles of keyword importance in marketing and coaching part IV
Keywords play a crucial role in any marketing and coaching strategy. They are the words and phrases people use to search for products or services related to your offer. By... Read more
The ultimate guide to content marketing for coaches and consultants: Marketing Strategies part III
In today's digital landscape, where search engines are pivotal in connecting businesses with their ideal clients, understanding how to choose and utilize keywords effectively is crucial. By leveraging the right... Read more
The ultimate guide to content marketing for coaches and consultants: Marketing Strategies part II
When it comes to promoting your products or services, Audience Engagement Strategies and building relationships with your target audience is key. One effective way to do this is through various... Read more
The ultimate guide to content marketing for coaches and consultants: Marketing Strategies part I
Introduction to series Content marketing can be a powerful tool in your arsenal if you're a coach or consultant looking to attract and retain clients. By creating and promoting valuable... Read more
Content as a lead magnet for Coaches
While we touched on this in my last article, «How to position yourself as a coach?» it bears repeating. As you've probably already noticed, there are countless coaches and consultants... Read more
How to Write Case Studies as a Coach
What is a Case Study? A Powerful Tool to Showcase Your Coaching Success A case study serves as concrete evidence that your coaching product works and yields tangible results. These... Read more
Blogging for coaches: the DO’s and DON’Ts
First thing I want you to remember from here on is: You Are a Coach With a Blog, Not a Blogger Who Sometimes Coaches! Obviously, blogging is essential for growing... Read more
How to position yourself as a coach?
We all know that people have to: know, like and trust you before they'll buy your products and services as a coach. So there is a high cost to not... Read more
10 tips on how to write engaging social media posts
When writing a post, documentation, marketing content, or training materials, keeping the Social Media Content Writing audience in mind is an important step in producing effective content. By writing engaging... Read more
Introduction to Account Based Marketing and simple overview how to implement it in your business
Account-based marketing (ABM) is a business-to-business (B2B) marketing strategy that focuses on identifying your “ideal customer profile” (ICP) and then targeting companies that match your created ICP. By engaging with... Read more